I run two drop servicing businesses driving 6-figures in the education business called the Drop servicing Blueprint that teaches drop servicing. Knowing a few strategies that you can use to get sales, I’ll explain to you how we use free Instagram traffic to do so. I’ll break the strategy down, step-by-step, so that by the end of this article you can take this strategy and implement it in your drop servicing business and then report back with the results.
To give you guys a little bit more proof to show you that I get results in these drop servicing businesses, here’s some screenshots of one of these drop servicing businesses’ PayPal accounts:
The great thing about Instagram is that, when it comes to drop servicing, it’s a very untapped platform. People, frankly, don’t even really know about the strategy. First of all, check out my Dylan Sigley Instagram profile to get an idea of how to set up a high converting profile.
The thing with this strategy I’m about to reveal to you is, I haven’t seen many doing it out there and everyone’s kind of stuck on Facebook advertising and LinkedIn, and all of those types of platforms because that’s the most popular and everyone seems to be doing it.
With Instagram, you can get sales for your drop servicing business too and you can do so with completely free traffic on top of that. With the strategy, you don’t need to have some kind of massive following on Instagram. You can get great sales and great results and a lot of free traffic with really little to even no followers in the very beginning.
Obviously, as you continue the strategy, you’re going to build followers as you go, but followers aren’t really the goal, right? Sales are the goal and that’s all that really matters to us at the end of the day. So, as long as you have your logo as a profile photo, you’ve got your website in your bio, then maybe a call to action as well. Even having your offer in your bio can be really powerful too. For example, if you’re offering a discount only on Instagram that can work well.
And then, on top of that, you can also have case studies on your Instagram page as well as testimonials, examples, statistics from your industry, etc. to help build up the buying temperature of your potential leads that you connect with and who follow you on Instagram. That’s one way of doing it.
On top of that, you’re going to start reaching out to people on Instagram and then a certain percentage of those people that you reach out to are of course going to click on your profile to blend a little bit more. You’re going to build your profile around the whole offer and provide a link to a website with a call-to-action.
Then, having all of the information I mentioned in terms of statistics, case studies, examples, testimonials as posts on your Instagram page, you’re essentially setting up your Instagram page almost like a landing page.
Now, the strategy that I’m about to reveal to you goes really well when paired together with organic Instagram marketing and Instagram advertising. You can drive even better results when you use those three things together, just like you could do with Facebook and LinkedIn. It always maximizes the results and leads to exponential growth. But, in this case, we could even just focus on the two free methods of driving traffic — organic and outreach.
Next, you need to research potential buyers. What I recommend doing when going through this process of research is making sure you track everything that you do. We want to be very sequential, or in order, as we go through the process, so that we’re not doing the same searches again and again. Always bring up new results and reach out to new people. We set up a Google Sheet, or whatever you prefer, and make sure we include things like the name of the profile that we’ve reached out to. This way we can check, when reaching out to another account, that we’re not contacting the same person as before. We also want to include the searches that you perform in terms of tags or an Instagram shopping or even using crunchbase as a really great data source for new up-and-coming companies and then looking them up on Instagram to reach out to.
Now, in terms of deciding which kinds of companies to reach out to, you have crunchbase, but if you google LinkedIn developer codes for industries, you’re going to find a ton of industries that you can search for. Then, of course, you have all of the keywords that you can search for. For example, if we looked up women’s shoes, we’re going to come up with a lot of stores on Instagram that we can potentially reach out to.
What you’re going to find when going through this process of researching potential companies is you can always email them directly from the Instagram app and message them, so you can perform both of those and then you’re outreaching from two angles, which is really powerful. So, going through that process of researching different potential clients and then following them on Instagram, sending them an Instagram message, and also emailing them directly from their profile, you’re going to start generating a lot of free traffic to your offer on your Instagram page. From there, all you need to do is follow up with leads that come through, put them into your automatic sales system, have your salespeople perform all of the calls and you’re good to go.
You’re going to be able to automate this strategy with a virtual assistant who can handle every single step of the process for you. So, you can sit back, relax and watch the free Instagram sales come in. On top of this, you’re also going to be able to build up your Instagram profile by posting really valuable content for your followers. Over time, you’ll simply boost the results from your outreach strategy by doing so.
So, what I want you to do now is go out there, implement this strategy in your drop servicing business and report back to me what results you get. I’ve been getting results like these for a long time, and if you want to learn more strategies as well as how I went from $60,000 of debt to living my own personal dream check out this Dylan Sigley interview. Feel free to reach out to me, I look forward to hearing from you.
Dylan Sigley is the founder of Dropservicing Blueprint. His course helps hundreds of people throughout the world start their own online business. Before creating the course, Dylan Sigley was building his own dropservicing businesses that allowed him to achieve financial freedom and travel the world.